6 newsletter website examples built with Ghost

Before visitors subscribe, they need answers to two questions. What will arrive in their inbox? Is the writing worth returning for? The introduction explains the offer. Published articles let readers judge the writing for themselves.

These six sites from the customer showcase use the Ubud and Penang themes. Each publisher supplies the writing, subscription offer and customizations.

The subscription offer

The subject alone may not explain the offer. Name the reader or what the newsletter helps them do. You can also name the writer whose views they will follow.

USERWEEKLY

USERWEEKLY is a newsletter for people working in UX research. The opening describes how hard it is to keep up with the field. An email signup sits just below.

Theme: Ubud.

Liberating Narratives

Liberating Narratives is Bram Hubbell’s newsletter for world history teachers. The opening explains the content and paid access. It also sets out planned breaks from publishing. Readers can see what to expect before they subscribe.

Theme: Ubud.

The Wool Channel

The Wool Channel is Clara Parkes’ publication about wool and its community. Her personal introduction presents her as the writer behind the site. Visitors can then explore learning material. They can also find newsletter options and content for members.

Theme: Ubud.

Econ Dev Show

Econ Dev Show has a podcast, newsletter, and blog about economic development. Visitors can choose links to listen, subscribe, or read. These links offer ways to follow the work. For more listening layouts, compare the podcast website examples.

Theme: Ubud.

Issues and subject archives

A newsletter can publish regular issues alongside longer subject guides. Separate routes help visitors find a recent issue or explore a subject in depth.

The Sustainable Investor

The Sustainable Investor writes about sustainability, strategy, and finance. Its Sunday Brunch editions sit alongside tag navigation. Readers can find those regular issues or explore the wider archive.

Theme: Penang.

Hotel Revenue Insights

Hotel Revenue Insights writes for people who work in hospitality. Its subjects include revenue management and branding. It also covers strategy and related subjects. Its Weekly Newsletter tag has its own route. This separates the regular digest from longer subject guides.

Theme: Penang.

The offer and archive

Consider Ubud to put your introduction and offer on the first screen. Penang adds a visible row of tag links. These help visitors choose between regular issues and other coverage.