6 Business Blog Examples Built with Ghost
These six business blogs use Ghost to publish customer stories, technical articles, educational guides, and company news. Their homepages show different ways to organize that material and connect the blog with the business behind it.
We selected them from our customer showcase, checked their live websites, and captured the screenshots in September 2026. Four use Krabi, one uses Penang, and one uses Marsa. The examples include customer customizations; shops, demo-booking tools, language controls, and other external services are not supplied by the theme itself.
Tap Payments
Tap Payments publishes customer stories, payment education, partnerships, and product updates. Its topic navigation names those different kinds of content, including Success Stories, Announcements, and Payments Academy.
Article cards show a headline, summary, author, date, and category. Readers can distinguish a customer example from a company announcement before opening it. The blog also provides English and Arabic navigation through customer-added language controls.
Theme: Krabi.
Wonderful.org
Wonderful.org publishes articles for charities, donors, and fundraisers. Those audiences have separate topic links alongside subjects such as donations, events, and fundraising.
The distinction is visible in the article list too. A guide intended for charity staff sits in a different category from advice for a donor. The sidebar introduces the organization and links to featured posts, giving the blog room for both recent articles and selected resources.
Theme: Krabi.
Nuvotex
Nuvotex publishes technical articles about infrastructure and software. Its navigation includes Linux, Azure, Kubernetes, databases, networking, and security.
The article summaries describe specific problems or tasks, with author names and dates attached. Readers can browse by the technology they work with rather than scan every post in order. The site also has an author directory for the people contributing to the blog.
Theme: Krabi.
Rua do Café
Rua do Café publishes coffee articles in Portuguese. Coverage includes preparation, origins, producers, equipment, and recipes, with a separate link to the shop.
Its navigation groups the subject into several areas, including coffee, producers, experiences, and community. Recent articles range from brewing questions to introductions to coffee brands. The Ghost blog supplies the reading experience; the linked shop is a separate part of the business.
Theme: Penang.
Skill Samurai Lane Cove
Skill Samurai Lane Cove publishes articles about coding education for children. Its blog includes explanations for parents, teaching topics, student stories, and a description of what happens in a trial lesson.
Featured posts sit above sections for Parents, Pedagogy, and Spotlight. A visitor can read about the lessons and learning approach before deciding whether to contact the school.
Theme: Marsa.
Opinew
Opinew publishes articles about ecommerce, Shopify, customer reviews, and related marketing topics. Its navigation separates guides, product updates, review requests, and other subjects.
The header also links to pricing, a demo booking, and the app. A visitor reading an article has a direct route to explore the product. Newsletter signup forms and an author directory give the blog additional ways to introduce its contributors and keep readers informed.
Theme: Krabi.
Plan the relationship between the blog and the business
Decide which questions your blog should answer and where a reader should go next: another article, your shop, or a page about your services.
Explore the Krabi demo for an article feed with a sidebar, the Penang demo for a publication with an introduction and topic navigation, or the Marsa demo for featured posts and homepage topic sections. For more customer sites, browse the showcase.
